Co-founder of AprilTax. An IIM Bangalore alumnus and former Head of Data Science, Avaneesh holds the CQF (Certificate in Quantitative Finance) and is an active trader and investor. Writes about the business side of selling online: marketplace fees, pricing, returns and the real profit on each order.
Articles by Avaneesh Kumar
Seller Account Linked to a Banned Account: Why It Happens and the Fix
Seller account linked to a banned or suspended account? Find the shared PAN, bank, address or device, separate it, and write an appeal that holds.
Marketplace Account Manager or Agency: Is It Worth Paying For?
When a marketplace agency or account manager is worth the fee, how fixed fees and a share of sales compare, and why your GST stays your responsibility.
GS1 Barcode for Online Sellers: When You Need It and What It Costs
GS1 barcode for online sellers in India: when Amazon and retail need one, GS1 India fees from 1 Oct 2026, the MSME refund and the reseller trap.
Wrong or Damaged Product Returned? How to File a Claim That Holds
Wrong or damaged return on Meesho, Flipkart or Amazon? How to file a claim with proof, the Meesho SOP window, and how it affects your GSTR-1.
New Seller, No Orders? 5 Things to Check First on Any Marketplace
New seller with no orders on Amazon, Flipkart or Meesho? Check visibility, delivery reach, price after fees, the page and your GST set-up.
Zero Commission, Worked Out: A Sample Payout With TCS and TDS
Zero commission is not zero deductions. A worked Flipkart payout with fees, GST on fees, 0.5% TCS and 0.1% TDS, and what you get back.
Can You Sell Online From Home Without a Shop? Yes, Here's How
Yes, you can sell online from home without a shop. What GST asks for your home address, GSTIN or enrolment ID, and the mistake that gets queries.
Bookkeeping for Ecommerce Sellers in India: The Least You Need to Keep
Bookkeeping for ecommerce sellers in India: the records GST and income tax law expect, how long to keep them, and a one-hour monthly routine.
Shopify vs WooCommerce in India: Real Costs and GST for Your Own Store
Shopify vs WooCommerce in India: plans and transaction fees as on 12 Nov 2026, a cost example at Rs 3 lakh of sales and the GST rules for an own store.
Seller Account Suspended? Common Reasons and How to Appeal
Seller account suspended: the common reasons, how to write an appeal with root cause, fix and prevention, and what to do when your GSTIN is the cause.
How to Reduce RTO and Returns in Ecommerce: 8 Fixes That Save Money
How to reduce RTO and returns in ecommerce: eight fixes, a worked example saving Rs 10,800 a month, and how returns cut your GST and TCS.
How to Price Products for Online Selling: A Formula That Protects Profit
How to price products for online selling: build the price from cost, fees, ads, returns and GST, with a formula and a worked example at Rs 819.
Meesho Seller Commission Charges: What Zero Commission Really Costs
Meesho seller commission charges explained: what zero commission leaves out, shipping and return costs, GST, TCS and TDS, with a worked example.
Flipkart Seller Fees Explained: Each Charge and How to Check It
Flipkart seller fees explained: commission, fixed, collection and shipping fees, GST on them, TCS and TDS, and how to read your own rate card.
Amazon Seller Fees India: Every Charge on Your Order, Explained
Amazon seller fees in India as on 12 Nov 2026: referral, closing, shipping and FBA fees, 18% GST, plus a worked example of what reaches your bank.
Amazon vs Flipkart vs Meesho for Sellers: Where Should You Start?
Amazon vs Flipkart vs Meesho for sellers: how the fees differ, what stays the same for GST, TCS and TDS, and how to pick your first marketplace.
Your Real Profit Per Order: After Fees, GST, TCS, TDS and Returns
Work out the real profit on one online order: take GST out of the price, subtract fees, treat TCS and TDS as credits, and allow for returns and RTO.
How to Sell on Meesho: Start With Zero Commission, Step by Step
How to sell on Meesho with or without a GSTIN: sign-up steps, catalog upload, shipping, what zero commission leaves out, payouts and tax deductions.
How to Sell on Flipkart: A Beginner's Step-by-Step Guide
How to sell on Flipkart: what to keep ready, the sign-up steps, listing, FBF or self-packing, the fees you will see, payouts and the tax deducted.
How to Sell on Amazon India: Registration, Documents and Real Costs
What you need to sell on Amazon India: GSTIN, bank account, the 10 registration steps, shipping options, the fees you will see and what tax is deducted.
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