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How to Sell on Meesho: Start With Zero Commission, Step by Step

✓ 8 official and published sources✓ Written for Indian sellers and small businesses

To sell on Meesho you need a bank account and either a GSTIN or, if you are not registered for GST, an Enrolment ID from the GST portal. You sign up free on supplier.meesho.com, upload a catalog, pack the orders and hand them to Meesho's courier. Meesho charges 0% commission, but shipping and returns still cost you.

Key points
  • As on 12 Nov 2026, Meesho's seller site states 0% commission in all categories, no registration fee and no collection fee.
  • Meesho accepts sellers without a GSTIN who hold an Enrolment ID, but only for sales within their own state.
  • Meesho says payment reaches your bank on the 7th day from delivery, including cash on delivery orders.
  • Zero commission is not zero cost: shipping charges carry 18% GST, and a customer return brings a return shipping fee.
  • With a GSTIN, 0.5% GST TCS and 0.1% income-tax TDS are deducted. Both are credits.
In this guide
  1. What do you need before you start?
  2. Should you take the non-GST route?
  3. How do you register on Meesho, step by step?
  4. How do you list your first product?
  5. How does shipping work?
  6. What will you actually pay?
  7. How and when do you get paid?
  8. What is deducted for tax?
  9. A worked example
  10. The mistakes Meesho sellers make in the first month
  11. What about GST returns from month one?

What do you need before you start?

WhatGST sellerNon-GST seller
Tax IDGSTIN (regular or composition)Enrolment ID / UIN from gst.gov.in, which needs your PAN
Bank accountActive account matching your GST detailsActive account
Mobile number and email IDYesYes
Pickup addressYesYes
Where you can sellAll India (composition: your state only)Your own state only
Meesho AdsAvailableNot available

Should you take the non-GST route?

It exists because the government opened a door on 1 October 2023 for small sellers of goods. Meesho's page explains its side of it: you get an Enrolment ID by registering as an e-commerce seller on the GST website, and you may sell only within your registered state. Meesho says that once your total yearly sales, on Meesho and elsewhere, cross Rs 40 lakh (Rs 20 lakh in the northeastern states), it restricts further sales until you get a GSTIN.

What does that mean for you? If you are testing one product from home, the Enrolment ID gets you selling with no monthly returns. But your buyers are limited to one state, you cannot run ads, and you cannot claim back the GST on your purchases or on Meesho's shipping bills. If you want orders from all of India, take the GSTIN from the start.

File your GSTR-1 freeAprilTax turns your Amazon, Flipkart and Meesho reports into a GSTR-1 file ready for the GST portal, with the checks done for you.
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How do you register on Meesho, step by step?

  1. If you have no GSTIN, first apply for an Enrolment ID on gst.gov.in.
  2. Go to supplier.meesho.com and click Start Selling. Enter your mobile number and email ID.
  3. Enter your GSTIN, or your Enrolment ID / UIN.
  4. Add your bank account.
  5. Enter a store name. This is what buyers see.
  6. Add the pickup address from which the courier will collect.
  7. Your account is created and you land on the Supplier Panel, the dashboard where you run everything.

Meesho charges nothing to register or to list.

How do you list your first product?

Meesho uses the word catalog. A catalog is a group of 1 to 9 products of the same category. Six sarees can share a catalog. A saree and a kurta cannot.

  1. In the Supplier Panel, choose single or bulk catalog upload.
  2. Select the category and upload the product images.
  3. Fill in price, GST rate and the other details for each product.
  4. Submit. Meesho says a catalog goes live about 72 hours after upload.

Meesho's own advice is to put 3 or 4 products in a catalog and upload 5 to 7 catalogs in the first days. One listing rarely brings an order.

How does shipping work?

You do not arrange a courier. Meesho's logistics partner picks up from your address and delivers.

  1. Accept the order in the Supplier Panel.
  2. Download and print the label and the manifest.
  3. Pack the product in plain, unbranded material and paste the label. Meesho does not supply packing material.
  4. Hand the parcel to the pickup person.

Meesho asks you to ship within the agreed dispatch time, which its page puts at 2 to 3 days from the order.

What will you actually pay?

This is the honest reading of "zero commission", from Meesho's pricing and shipping pages as on 12 Nov 2026.

ItemWhat Meesho says
Commission0% in all categories
Registration and listingFree
Collection fee (online payment or cash on delivery)None
Shipping chargesCharged, with 18% GST on them. The amount is shown in your panel
Customer returnReturn shipping fee based on parcel weight
RTO (parcel never delivered and sent back)No extra shipping fee
Cancelling an order you cannot fulfilNo penalty
AdsOptional, paid

Customers can return a product within 7 days of delivery. So the cost that decides your profit on Meesho is not commission. It is returns.

How and when do you get paid?

Meesho says the payment for an order is deposited in your bank account on the 7th day from delivery, cash on delivery orders included. An order delivered on the 1st is paid on the 8th. Upcoming payments are listed in the Supplier Panel.

What is deducted for tax?

If you sell with a GSTIN, two lines appear.

  • GST TCS (tax collected at source): 0.5% of your net taxable sales, which is sales before GST, minus returns. Meesho deposits it against your GSTIN and you claim it on the GST portal.
  • Income-tax TDS (tax deducted at source) under section 194-O: 0.1% of gross sales, claimed in your income tax return. An individual or HUF with sales up to Rs 5 lakh a year through the marketplace, who has given PAN or Aadhaar, is outside it.

Neither is a Meesho charge. See TCS on marketplace sales for how to get it back.

A worked example

You sell a kurti for Rs 420, which includes 5% GST. The shipping charge here is an example, not Meesho's rate.

LineAmount
Price of the productRs 420.00
GST inside the price (taxable value Rs 400)Rs 20.00
Commission at 0%Rs 0.00
Shipping charge (example)Rs 60.00
GST at 18% on shippingRs 10.80
TCS at 0.5% of Rs 400Rs 2.00
TDS at 0.1% of Rs 420Rs 0.42
Paid to your bankRs 346.78

Now assume 1 order in 4 comes back as a customer return, each with a return shipping fee. Three sales have to carry the cost of the fourth. Work that into your price before you list, not after the first settlement.

The mistakes Meesho sellers make in the first month

  • Pricing as if zero commission meant zero cost. Shipping, GST on shipping and returns are real.
  • Uploading one catalog and waiting. Meesho itself suggests 5 to 7.
  • Loose packing. A damaged parcel becomes a return you pay for.
  • Taking the non-GST route, then getting an order from another state through some other channel. The exemption depends on selling within your state only.
  • Reporting sales and ignoring the return file. You then pay GST on goods that came back.

What about GST returns from month one?

With a regular GSTIN you file GSTR-1, your statement of sales, by the 11th of the next month if you file monthly, and GSTR-3B, the return where tax is paid, by the 20th. This holds even in a month with no orders. Meesho gives you a GST Report with a sales file and a sales return file. Subtract one from the other and you have your figures. Our guide on how to file GSTR-1 for Meesho walks through each table.

How AprilTax can help

If you want to sell across India on Meesho, you need a regular GSTIN. A Tax Expert at AprilTax can apply for it online at a fixed fee of Rs 1,499. Start your GST registration. Once orders begin, the free AprilTax GSTR-1 tool prepares your return from the Meesho reports you upload.

Frequently asked questions

Can I sell on Meesho without GST?
Yes. Meesho accepts sellers without a GSTIN who hold an Enrolment ID or UIN from the GST website. Such sellers can sell only to buyers within their own registered state, and Meesho Ads is not available to them.
Is Meesho really zero commission?
As on 12 Nov 2026, Meesho's seller site states a 0% commission rate in all categories, with no registration fee and no collection fee. You still bear shipping charges with 18% GST on them, and a return shipping fee when a customer returns a product.
What do I need to register as a Meesho seller?
A mobile number, an email ID, an active bank account, a pickup address and either a GSTIN (for GST sellers) or an Enrolment ID / UIN (for non-GST sellers). You also choose a store name during sign-up.
When does Meesho pay sellers?
Meesho says payment for an order is deposited directly into your bank account on the 7th day from delivery, including cash on delivery orders. An order delivered on the 1st is paid on the 8th. You can see upcoming payments in the Supplier Panel.
What is the turnover limit for selling on Meesho without GST?
Meesho's page says that if your total annual net sales, on Meesho and elsewhere, exceed Rs 40 lakh, it restricts further sales until you get a GSTIN. For the northeastern states it gives the limit as Rs 20 lakh. Confirm the figure for your state before relying on it.
Who pays for returns on Meesho?
Meesho's shipping page says the seller is charged a return shipping fee, based on weight, when a customer returns a product. If the parcel was never delivered and comes back as RTO, the seller is not charged an additional shipping fee.
How long does a Meesho catalog take to go live?
Meesho says a product catalog goes live about 72 hours after upload. A catalog holds 1 to 9 products of the same category. Meesho recommends 3 or 4 products per catalog and 5 to 7 catalogs in the first few days.
Do Meesho sellers have to file GST returns?
If you sell with a regular GSTIN, yes. You file GSTR-1 and GSTR-3B for every period, even with no orders. Meesho gives you a GST Report with sales and sales return files, and you file the returns yourself or through a tax professional.

File your GSTR-1 free

AprilTax turns your Amazon, Flipkart and Meesho reports into a GSTR-1 file ready for the GST portal, with the checks done for you.

Open the free tool
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Avaneesh Kumar

Founder of AprilTax, building simple tax tools for online sellers.

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